Digital Marketing

Online Marketing and Advertising

We can help you achieve your business goals by leveraging the power of online Marketing and Advertising. Below are the methods that we support:.

Facebook Ads

Facebook is used by a very wide audience. Ads can be shown to only the users with specific interests, to limit the amount of capital required to meet you advertising goals. A/B testing is done using different ad styles and audiences to determine which campaign attributes work best, and use those to build an ad campaign that is perfectly optimized for your products and services.

Instagram Ads

Instagram also has a very wide audience, but a bit younger than the Facebook audience. Similar to Facebook, these ads appear in the users’ feed.

Linkedin Ads

LinkedIn ads have become very popular, especially for B2B (Business-to-Business) advertising. For example, if you have a software solution for HR, project management or sales purposes, then it would make sense to advertise on LinkedIn. LinkedIn is also a great place to post job postings.

Influencer Marketing

Influencer marketing has become very popular since 2020, when many items were marketed to users who wanted items delivered to their doors. Amazon has since caught up with people and made it more difficult to profit when selling goods made in China. However, if you have a product that is not made in China, and is in high demand with a younger audience, then influencer marketing could be a key area to expand. Influencers can be contacted (DM’d) on Instagram or other platforms and agreements can be setup for a win-win result!

Leave a Reply